Get more leads to sales than your business can imagine with insanely good SEO.
SEO is the process of taking steps to help a website or piece of content rank higher on Search Engines. … To make it a bit simpler, search engine optimization means taking a piece of online content and optimizing it so search engines like Google show it towards the top of the page when someone searches for something.
Our approach
Insight. Creativity. Technology.
Search Engine Optimisation (SEO) is without a doubt one of the most powerful ways to reach new customers.
And once you set it up, the traffic that comes your way is free.
We are experts in SEO since the 1980’s, well before Google was the household name it is today.
In the early years, we had to hand code and promote websites through many different sources, delivering results for many happy clients. We know SEO inside and out… our knowledge of SEO is what makes us attractive to our clients’ website. Put simply, we have learnt our stuff.
Concept
When it comes to using content to improve the value of a webpage, it isn’t all about the copy on the page. There are also hidden HTML attributes and metadata blurbs you can add to the back end of a webpage to send useful signals to both search engines and users. An important part of those text snippets are SEO meta descriptions.
Build Meta Data
When you don’t tell search engines and social platforms which page description to use, they decide for themselves. This could result in an unflattering appearance for your page snippet. Text could be cut off, important details could be missing, and irrelevant page data could appear. Defining the text you want to use allows you to ensure the best, most relevant content appears.
Test
We monitor website traffic through Google analytics to ensure bounce rates are low, and engagement levels are high.
You should hopefully see why embracing SEO is so essential for the success of business in 2021 and beyond.
If you are starting a business or have started one in the last few years and if you have looked for any advice on the internet, there is almost no doubt that you will have seen talk of SEO.
Search engine optimisation (SEO) is one of the single, most important marketing strategies of modern times. Statistically, websites that effectively use SEO generate much more traffic and engagement than those that don’t. If you want to see more statistics look at Smartinsights.com’s
‘Search Engine marketing statistics 2020’ is an excellent place to start.
If you still do not quite understand what SEO is, put simply, it involves using keywords and phrases to ensure that Google and other similar search engines rank your business’ website higher in search results than your competitors. It is important to stress that while the idea may seem simple, effectively executing it may prove much harder than you might think.
Using SEO to its fullest potential requires a high level of understanding of current search engines systems and quirks. Making it even more difficult is the fact that a strategy that increases your website’s SEO right now may not work in six months. Thankfully for beginners, there are websites like Viseo.se and others that offer services to help you fully understand and embrace SEO.
https://yardtech.com.au/seo-services/
The Perfect Surrounding
We make sure your site is more than competitive. Easy on the eye and functional. Not just a template from the thousands available for Free. We make it fresh and appealing. Just for Professionalism
Fine Tuning Your Old Site
When we sit down to actually go through your content and tidy up, it’s sensible to base your decisions on data. Apart from looking at the content on the page itself, you should answer the following questions:
- Does the page get any traffic?
- Does it have a page value (meaning that the visitor completed one of your goals during the same session on your site)?
- How high is the bounce rate?
- How long do people stay on this page?
yardtech.com.au SEO and Internet Marketing, Central Coast, NSW
